Be Centre is a not-for-profit company dedicated to providing therapy services for children who have experienced early childhood trauma. Their Playrooms serve as a sanctuary where kids can find solace and understanding, allowing them to simply “be” in an environment designed specifically for them. In line with their mission, Be Centre offers a range of therapy services tailored to the unique needs of children who have undergone early childhood trauma.
To enhance the overall experience and showcase the essence of Be Centre, Made Agency, embarked on a project to design an annual report that truly encapsulates the organisation’s spirit. Made aimed to infuse the report with playful graphics and vibrant colours, utilising elements, layout and typography that reflect and promote the Be Centre brand. The intention was to create an immersive and visually engaging experience for readers, evoking a sense of joy, hope and inspiration. The result is a visually appealing and cohesive design that not only conveys reliability and confidence but also captures the essence of the Be Centre.