The Bella Tripp Foundation is a not-for-profit organisation whose fundraising aims to achieve early detection of, and treatment solutions for, respiratory complications arising from bone marrow transplants in children. It’s a tribute to a young girl whose heart overflowed with kindness and whose love knew no bounds. The Bella Tripp Foundation was established in August 2023 in loving memory of Isabella Claire Tripp – Bella.
The Foundation wishes to reduce and hopefully one day eliminate the risk of these respiratory complications through raising awareness, providing researchers with much needed funding to tackle this issue, and providing children and families the support they need through their difficult journey. We were tasked to collaborate on creating the vision that our dear friend Yasmina envisaged for the foundation to encompass her daughter and best represent the charity in the way that she wanted. We created the whole brand narrative and created the website, digital canvas and overarching creative direction for the entire project. We were very grateful to be asked to be involved in the project and such a worthy cause.