Waverley College is a proud and innovative school unique to the Eastern Suburbs of Sydney with a rich and distinguished history educating young men and boys. The school did research for brand experience agency and approached our studio to refresh their entire identity design Sydney to appropriately reflect their innovative educationally vision; simultaneously respecting the 117-year history of the school.
Executing an entire brand experience agency refresh for a college with such a rich history and prominent presence in its community is an incredible opportunity, and it’s one that the studio jumped at the chance to be involved in.
From the outset, it was clear that our team needed to find that golden balance in branding; bridging a tangible connection between past, present and future. Waverley has an wonderful history dating back to 1903, a proud modern-day reputation built on high-quality education and a clear vision for the future development of the college.
Respecting the heritage of the school, building on its hard-earned character and communicating its dedication to the future with a clean, contemporary style was paramount in our design process from the very beginning. This carried through from conceptualisation and development all the way to the final execution of the brand refresh, resulting in a considered, modern aesthetic that builds upon (not disregards) the history and spirit of the college.
Visit the Waverley College project pages in our portfolio to take a look at our initial identity work. Our fantastic relationship with the school continues to grow, with some very exciting new projects in development stages coming soon. Check back in the next few months to see this identity go from strength to strength.
For regular updates on our projects, you can visit our Facebook page: Made Agency Facebook Page